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CenturyLink: Two Sides
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CenturyLink, one of the largest broadband companies in the U.S., has launched their first-ever national campaign "Two Sides", an integrated initiative that reinforces the company's belief in the power of the digital world and how it reaches people from big cities to small towns, providing connectivity to all. CenturyLink highlights British–Zimbabwean singer-songwriter Kelvin Jones and his song. Kelvin had a meteoric rise to Internet fame thanks to the power of connectivity, after his classmate posted a video of him playing his song on Reddit and it earned a million views in 24 hours.
Marketing: Sasha Hartman, Gail Felcher, Simran Sudan, Jenna Clapp, Kelly Preston |
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