Outdoor ad: UN Women: Stop The Robbery

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Top 6: March 29th 2017

Globally, women only make 77 cents for every dollar earned by men, effectively being"robbed". Grey New York has created this stunt for UN Women to #stoptherobbery in this equal pay campaign to stop the biggest robbery in history and raise awareness of the global gender pay gap.

Category Public interest
Client UN Women
Agency Grey New York
Production Townhouse
Country United States of America
Uploaded 17 March, 2017

Credits

Director
Constant Van Hoeven
Chief Creative Officer
Andreas Dahlqvist
Group Creative Director
Laura Mizrahi 
Associate CD / Copywriter
Drik ghosh
Associate CD / Art Director
Purvi Naik
Copywriter
Eliza Arnold
Copywriter
Javier Toledo
Art Director
Kendal Coker
DoP
Andrew Porter

Other credits

Creative Technology Director: Mauricio Ruiz

Designer: Gabriel San Jose

Partner: Millicent Badillo

Account Supervisor: Katie Wurtzbacher

Account Executive: Ryan Schira

CEO, Grey Activation & PR: Claudia Strauss

President, Grey Activation & PR: Amy Tunick

Account Director, PR: Ryan Hallett

Account Supervisor, PR: Lauren Sawyer

Editor: Ken Stadt

UN Women: Stop The Robbery

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UN Women: Stop The Robbery

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