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Hebrew University: Jigsaw Billboard

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Hebrew University through Gefen creates the largest jigsaw puzzle billboard ever. A billboard that’s made out of a giant jigsaw puzzle, showing how challenging it is to get accepted to the Hebrew University. A new billboard covering the side of the tallest building overlooking Ayalon- Israel's busiest road has brought a new, fresh take on the Hebrew University in Jerusalem's TOUGH, BUT THE BEST campaign. Putting the emphasis on the word 'tough', the billboard itself is made out of 2 meters tall jigsaw puzzle pieces, thus creating the world’s largest and hardest jigsaw billboard.

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