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LEGOLAND Florida Resort: LEGOLAND Tug of War

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LEGOLAND Florida is a theme park designed for kids aged 2 - 12 years. With only a small age range for them to enjoy the park to its maximum potential, we created campaign that resonates with the insight every parent relates to their kids are growing up and it is a matter of time before they get pulled towards their teenage lives.
Other credits

1. Debbi Vandeven VML Global Chief Crea tive Officer

2. Mike Wente VML New York Chief Creative Officer, North America

3. Harsh Kapadia VML New York Creative Director

4. Gabriel Jardim VML New York Associate Creative Director (art director)

5. Guto Monteiro VML New York Associate Creative Director (Copywriter)

6. Tamara Lund VML New York Senior Producer

7. Becka Vigorito VML New York Group Director, Client engagement

8. Julia Mooradian VML New York Supervisor, Client Engagement

9. Studio Nuts Studio Nuts Illustration

10. Rex Jackson LEGOLAND Florida Resort Vice President of Marketing & Sales

11. Audrey Padgett LEGOLAND Florida Resort Head of Marketing

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