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Top 6: August 9th 2017
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Absolut Vodka: Kiss With Pride
Top 6: August 9th 2017
Absolut has released a powerful poster campaign, via BBH London, to highlight the fact that it is still illegal to engage in same sex activity in 72 countries worldwide as part of its campaign for a more inclusive and open world. Launched on the 50th anniversary of the amendment of the Sexual Offences Act. The 'Kiss With Pride' images were exhibited at a launch event at the Houses of Parliament, which saw passionate speeches from a number of LGBTQ activisits. The assembled guests were encouraged to celebrate the work done so far in progressing attitudes in the UK, but also reminded of the work still to be done worldwide.
Strategy Director: Melanie Arrow |
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