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Top 6: November 15th 2017

TrackSAFE NZ and KiwiRail: Trackstoppers

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Top 6: November 15th 2017
Playing live at a railway level crossing, influential New Zealand band Drax Project performed a gig with a difference, surprising pedestrians with an unexpected demonstration of safe crossing behaviour. The band then launched the activation over their social channels. Created by Clemenger BBDO | Touchcast, Wellington.
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Ahleen Rayner (KiwiRail Head of Marketing)

Sarah Stuart (KiwiRail Communications & External Relations Manager)

Alex Beedell (KiwiRail External Relations Advisor)

Megan Drayton (TrackSAFE NZ Foundation Manager)

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