Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Web Film

Hemat - Institute of hematology - Laboratory medicine: Breastless Mannequin

Embed Video
With the idea of supporting the Pink October Movement, Hemat Laboratory, located in Sao Jose do Rio Preto, Sao Paulo state, has promoted an intervention in the showcase of a store at the most traditional shopping mall of the city, where a breastless mannequin was placed as if it had a mastectomy, common surgery among women who are undergoing breast cancer treatment. The removal of a breast and the construction of a scar were made by plastic artist Daniela Pinheiro, who embraced the project due to the importance of the cause. Agency: Fun Comunicacao

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news