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Patanol Eye Drops Solution: Ants
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To highlight Alcon Patonol is different from ordinary eye drops that commonly focus on red eye and dryness. Instead, we must let consumer aware that this product is solely for curing allergic eyes. Hence, a feeling of ants climbing on human body was projected into the eyeball so as to create an itchy feeling and echo to consumers’ feeling.
Illustrator: Chow Lee |
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