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Web Film
Day One: Don't Confuse Love & Abuse
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Global creative studio Lobo uncovers the subtle ways young love can turn into pervasive torment in the powerful animated short 'Sunshine' for nonprofit Day One, out of BBDO NY. The short shows a budding young love moving from the blissfully early stages of carnival-won stuffed animals and selfies to a gradually more jealous, controlling and abusive rapport. The thought-provoking short launches in conjunction with Teen Dating Violence Awareness Month and is aligned with Day One's mission to partner with youth to end abuse and domestic violence through community education, supportive services, legal advocacy and leadership development.
Concept Artists: João Lavieri, Felipe Jornada, Rômulo de Oliveira, Wilson Panassi |
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