Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
TV

SAP: Better


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
SAP is launching a new global advertising campaign. The campaign is the next evolution of its "We help the world run better" platform and is centered on helping their customers become best-run businesses. The commercial ends with a new tagline, "The best-run businesses that make the world run better. The best run SAP." The effort, created by BBDO New York, is a multi-media campaign that includes TV/film, print, digital, out-of-home, social and an updated web experience. The TV spot continues to feature actor Clive Owen, who first appeared in SAP commercials last year.
Credits Other credits

Director of Integrated Production: David Rolfe

Director of Music: Rani Vaz

Business Manager: Grace Kelly

Managing Director: Gerhard Remlein

Senior Account Director: Lesli Bilgor

Account Director: Kristen Roche

Account Manager: Virginia Rojo

Account Executive: Isabel Pluck

Group Planning Director: Brit Browning

Associate Planning Director: Damon Garrett

Edit House: MackCut

Editor: Ian Mackenzie

Assistant Editor: Gustavo Roman

Executive Producer: Gina Pagano

Post/FX’s: Method NY

Senior Producer: Graham Dunglinson

Business Development: Stuart Robinson

Lead Flame Artist: Mario Caserta

Visual Effects Supervisor: Douglas Luka

Color: Co3

Colorist: Tim Masick

Producer: Kevin Breheny

Original Music: Storefront

Audio Post: Heard City

Engineer: Evan Mangiamele

Producer: Sasha Awn

Managing Director: Gloria Pitagorsky

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news