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Top 6: June 27th 2018

Hermes Pardini Laboratories / Pará State Department of Health: FLOWER OF LIFE

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Top 6: June 27th 2018
Imagine a place without roads or cell signal. A place deep in the amazon forest where women struggles with cervical cancer. A region that has 3.3 times more cases of the disease. Due to lack of education, infra-structure and technology this women couldn’t understand the importance of having the annual Pap test. The simplest and most important test to help prevent this kind of cancer. We took inspiration from the forest and created a unique hybrid orchid. A flower that blossoms only once a year, perfectly adapted to the amazonian clima, a truly South American specie (Cattleya Orchid) so everytime this flowers opens, it reminds amazonian women that is time to reschedule the exam.

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