Havells Water Purifiers: Don't mess with water

A lot of regular RO Water Purifiers provide drinking water that could be acidic in nature and cause health problems like gas/acidity. Havells Water Purifiers were launching a range of RO water purifiers that maintained the water's pH balance ensuring the water you got was safe and healthy. To launch this range and to break people’s apathy about regular water purifiers, the film explored a deep-rooted cultural insight that giving water to someone is considered a very pious act. But what happens when you realise that the water you are drinking could be acidic. Agency: BBh, India (Delhi)