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Top 6: August 8th 2018

NZ Transport Agency: Dilemmas

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Top 6: August 8th 2018
Clemenger BBDO and the NZ Transport Agency have launched the latest in the 'Legend' series, the long-standing anti-drink-driving campaign.Directed by Steve Ayson, 'Dilemmas' is the first work from new production company 3&7, of which Ayson is at the helm. Over the last decade, the anti-drink-driving campaign has embedded itself in New Zealand's culture and slowly shifted our attitudes to the point that most Kiwis now agree they wouldn't drink and drive. Among young men, however, there are gains to be made.
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Client: NZ Transport Agency

Agency: Clemenger BBDO Wellington

Production Company: 3&7

Media Agency: OMD Wellington

Principal Scientist: Paul Graham

Principal Advisor, Advertising: Rachel Prince

Costume Designer: Kristen Seth

VFX: Jon Baxter @ Perceptual Engineering

Original Music & Sound Design: Cam Ballantyne @ Beatworms

Director of TV Trading: Hilary Yiasoumi

Strategic Planner: Jake Firman

Business Director: Mikaila Hutchison

Account Manager: Alex Tennant

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