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Top 6: August 22nd 2018
Outdoor

Born Free Foundation: World Elephant Day, 1

Top 6: August 22nd 2018
WCRS, London and Born Free highlighting the elephant crises in Africa with striking OOH and social campaign. One elephant is killed in Africa every 25 minutes. That works out to be 55 in a single day. If this is to continue, there will be no more elephants in the wild within two decades. World Elephant Day, is a day dedicated to the preservation and protection of the world's elephants. However, with every year that passes the presence of elephants in the world declines. This is due to the brutality and persistence of poachers, fuelled by the ivory trade.
Credits Other credits

Account Handling: Katie Gould, Tom Butler

Planning: Laura Sammarco, Jack Cartwright

Project Management: Lara Blow

Agency Designers: Alex Talikowski, Patrick Gibson, Harry Fischer

Director of Technology / Innovation: Dino Burbidge

Photographer: George Logan

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