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TV

Budget Direct: Budget Direct - Insurance Solved (150 sec)

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Top 6 this week
The campaign blends together a new take on the classic crime thriller mystery with a unique series of otherworldly events. The campaign, created by 303 MullenLowe, Sydney, introduces a new character, a detective named Sarge, who investigates a series of truly remarkable incidents. Despite the inexplicable happenings, Sarge uncovers the real mystery—why the people involved in these incidents paid more than they had to for their insurance. The spot concludes with the message, “It’s a mystery why anyone would pay more for insurance. Get award-winning cover for less with Budget Direct” and the new campaign line, “Budget Direct - Insurance Solved.”
Credits Other credits

Chief Marketing Officer - Jonathan Kerr



General Manager - Brand & Media Marketing: Warren Marsh



Marketing Manager - New Customer Acquisition: Catherine Harty



Budget Direct’s Remarkable In-House Marketing & Digital Team



Production Company - Goodoil Films / Rattling Stick



Director - Daniel Kleinman



Executive Producers - Sam Long / Johnnie Frankel



Producer - Andrew McLean



DOP - Ginny Loane



Editors - Mark Burnett @The Editors



Editorial Assistant - Lily Davis



Post Production - alt.vfx



VFX Supervisor - Jay Hawkins



VFX Producer - Celeste Fairlie



Music and Sound Company: Sonar Music



Music Composer - Matteo Zingales



Executive Producer - Sophie Haydon



Sound Designer - Timothy Bridge



Audio Director - Wes Chew



Foley - Longstocking Studios



Stills Photographer - LOUIS & CO, The Mighty Mat Baker



Stills Digi Op - The Incredible Carl Baker

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