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Nolla: The Cabin That Was Never There
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Living with minimal emissions has truly been put to the test. Neste has built an outdoor ad in the form of a cabin that has a minimal environmental impact in terms of both carbon dioxide emissions and concrete impact on nature. The Nolla (zero) cabin, designed by Finnish designer Robin Falck, is located just outside Helsinki city centre, on the Vallisaari island. The cabin has been built from sustainable materials and is designed for a simple lifestyle with minimal to no emissions, taking into account the surrounding nature in every respect.
Agency: TBWA, Helsinki
Junior Copywriter: Emma Kanninen |
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