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Ubisoft: The Beat

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With Just Dance’s latest spot we show dance in a new light. The brand reveals the true reason why we all love dancing. From the oldest to the youngest, and even those that haven’t been born yet. Why? Because we all have a beat inside; our heartbeat. We are all driven by this rhythm, inside of us, waiting to get out.
Directed by award- winning director Gary Freedman (ranked 2nd highest awarded commercial director by the Gunn Report) and produced by La Pac, this film truly celebrates the innate need to dance and it is filled to the brim with the real, raw, all-consuming joy that dance brings. Agency: BBDO, Paris
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Vice President Proximity: EMMANUEL DEVEZEAUX DE RANCOUGNE



Director of Production: MAURO CHIARELLO







Ubisoft:

GEOFFROY SARDIN

Senior VP Sales & Marketing – Ubisoft EMEA



GUILLAUME CARMONA

VP Marketing – Ubisoft EMEA



SARAH MOISON

Associate Marketing Director – Ubisoft EMEA



JULIA CHOURGNOZ-VILLANO

Brand Manager – Ubisoft EMEA

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