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Cadbury: Secret Santas Roam
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Cadbury has unveiled a magical new Christmas campaign via VCCP, London, to celebrate the thoughtful and generous ritual of Secret Santa gifting. The new festive TV advert urges families across the UK to follow their generous instinct and become a Secret Santa this Christmas, to show their appreciation to friends and loved ones during the festive season. We see a husband sneaking out late at night to surprise his wife who works a night shift, as well as a boy nearly get caught by his father as he sneaks the Cadbury Retro selection box in his dad’s garage... all in the name of Secret Santa gift giving and giving ‘just because’.
- Category Confectionery & snacks
- Client Cadbury
- Agency VCCP
- Production Knucklehead
- Country United Kingdom
- Uploaded 14 November, 2018
- Director
Tony Barry - Executive Creative Director
Darren Bailes - Creative Director
Chris Birch - Creative Director
Jonny Parker - Producer
Simon Plant - Producer
Sara Cummins - Copywriter
Rupert Jordan - Art Director
Phil Clarke
Planner: Alana King
Account Management: Catherine Tilley
Business Director: Matt Smith
Account Director: Genevieve Hole
Media Agency: Carat
Edit Company: Whitehouse Post
Editor: Sam Gunn
Colourist: Freefolk, Paul Harrison
Music Company: Leland Music
Sound Company: Wave
