Outdoor ad: RAC: Cyclist

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When you're driving, Looking up from your phone allows you to see more of what's in front of you. A strikingly simple outdoor campaign that demonstrates this fact clearly.

Category Public interest
Client RAC Advocacy
Agency J Walter Thompson, Perth
Country Australia
Uploaded 25 November, 2018

Credits

Executive Creative Director
Simon Langley
Senior Art Director
Dustin de Souza
Creative Director/ writer
Joe Hawkins
Group Account Director
Donna-Marie Gavin
Photographer
Allan Myles
Print Producer
Sarah Parsons
Account manager
Andrew Douglas

Other credits

Liz Lockett - Marketing Manager, RAC Advocacy & Members Team

Maree Setzinger - Senior Marketing Consultant, RAC Advocacy & Members Team

Jon McKenzie - Marketing Coordinator, RAC Advocay & Members Team

RAC: Cyclist

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