Staysure is the UK's leading travel insurance company for over 50's and was the first to cover people with pre-existing medical conditions. This 90 second ad breaks on Boxing Day tackling the limiting attitudes and cliches about aging and urging older people to Dream Big. Staysure.

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Comedy duo The Inspired Unemployed are a package deal, always together and often mistaken for each other.
But the time has come for them to go their separate ways – all in the name of expressing their individuality through the Trailhead, Kathmandu's most versatile and customisable pack yet.

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Coca-Cola is once again demonstrating its commitment to fostering connection and joy during the holiday season for Filipino families through its "Balikbayan Magic" platform. Now in its third consecutive year, this initiative has become an established tradition, highlighting Coca-Cola's understanding of the unique cultural significance of the balikbayan box for overseas Filipinos and their loved ones back home.

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Christmas ornaments come to life in Neoenergia’s new campaign
Neoenergia presents its Christmas campaign under the concept “This is the energy of Christmas.”
The film (watch here), created by Propeg, tells the story of a group of Christmas ornaments that, on a hot summer night, face the challenge of cooling off together. In the film, the characters come to life and discover that the true energy of Christmas happens precisely when we share moments together.
The idea aligns with the brand’s positioning, “More for you.” Neoenergia is present in 18 states and the Federal District, operating in energy generation, transmission, distribution, and commercialization.


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Papaya Global, a global payroll and contingent solutions platform, apologies to its potential customers for not being able to establish a business relationship this year.

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AI knows everything and can do almost anything. Except taste the award winning beer at Gillingham Brewing Company. This radio spot had fun with AI, to promote Gillingham's second location, The Outpost, in Prince Edward County, Ontario.

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Renault and Publicis Conseil are launching the new Renault CLIO full hybrid E-Tech with an epic, anachronistic film that revisits a Greek myth, using modern codes tailored specifically for the car, which only Clio could embody. Directed by Rupert Sanders (WANDA), it showcases the new Renault Clio in a cinematic masterpiece, with scenes each more artistic than the last and completely original. We discover Clio, muse of history, weary of a world she considers too static, too monotonous. Driven by a deep need for renewal, she dares to take a radical step: imagining what could finally give her back her momentum, emotion, and desire, and the Muse created... the new Renault Clio full hybrid E-Tech. A powerful, confident, deep voiceover narrates the story. The sound design immerses us in a real cinematic experience. New Order's song “Crystal” structures the film's rising tension.

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In a country where road accident fatalities remain critically high, Toyota is taking an uncompromising approach to road safety. Under its long-running White Road initiative, the brand has launched a new film titled “Appointment”, created by Hakuhodo First and directed by acclaimed Thai filmmaker Wuthisak ‘Un’ Anarnkaporn of FACTORY01.

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It’s been more than a year since Rafa Nadal last competed on the professional circuit, yet his legacy continues to inspire millions worldwide. To pay tribute to that unique connection that transcends the sport, AS (Spanish daily sports newspaper) launched #QueridoRafa, an initiative designed to show Nadal that his story is not just about titles or victories, but also about the countless lives he has touched along the way. To bring this vision to life, AS partnered with Havas Creative to develop an innovative concept: creating a special ink from clay collected at two of the most iconic venues in Nadal’s career—the Philippe-Chatrier court at Roland Garros and the Real Club de Tenis Barcelona, home of the Conde de Godó tournament. The goal was to craft unique pens that allowed fans and admirers to write personal letters of gratitude to Nadal. Each message was penned with the very essence of the courts where Nadal built his legend, turning every letter into a tangible symbol of his enduring legacy. The initiative was supported by prestigious institutions such as the French Tennis Federation, Roland Garros, and the Real Club de Tenis Barcelona, among others, and featured contributions from leading sports figures eager to join this tribute. The most emotional moment came on December 1, when all the letters were presented to Rafa Nadal during the AS Sports Awards Gala.


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Road safety is a serious subject, but Leith’s latest activation for the Scottish Government showed it could be tackled in a way that was engaging, memorable and behaviour‑changing. The live experience was built directly on the Real Roads Don’t Reset films, which blurred the worlds of console play and social reality to show that while games can be replayed, real life cannot. The activation took that message off‑screen and into cultural spaces, inviting young men to step inside a challenge that felt playful at first but quickly revealed the stark reality. The activation was aimed at young male drivers aged 17-25, a group for whom traditional road‑safety messaging had lost impact. By using gaming language and live experience, the campaign made the risks feel immediate and personal.

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Specialist insurer, Hiscox, has unveiled a new campaign for its home insurance services titled: ‘Collections’ - an elegant series designed to reflect the obsessive beauty of collecting. Created with Uncommon Creative Studio, the campaign targets audiences whose homes may house precious collections such as fine wines, rare watches, fashion pieces, art, antiques and jewellery. The print executions have been crafted to feel as covetable as the collections themselves, with refined imagery and long copy. Each element of the design, from the photography to the typography, has been handled with the precision and care of the collections it celebrates. The art direction strips away anything unnecessary, leaving behind compositions that feel timeless, tactile and confident. It’s work that feels less like traditional advertising, and more like editorial imagery that commands the viewers’ attention.

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As the leading partner of the film industry in France, CANAL+ has unveiled ‘Tango’, its first multi-territory brand campaign entirely dedicated to cinema. Conceived by long-time creative partner BETC Paris, the campaign uses the allegory of a magnetic dance to drive home the brand’s new message: ’A great film is never made alone.’

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The government has recognised violence against women and girls (VAWG) as a national emergency. In the last year alone, one in every eight women was a victim of domestic abuse, sexual assault or stalking, with abuse among teenagers in relationships reaching troubling levels. In response, the Home Office has worked with FCB London and WPP Media’s Wavemaker team on a new phase of its ENOUGH campaign, to drive recognition and challenge abusive behaviours that have become concerningly normalised.

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Global children’s charity Plan International UK and partner agency Don’t Panic London today launch a brand new campaign, which shows viewers the incredible impact that they can have by sponsoring a child, especially when it comes to equal rights for girls. ‘Her First Day’ takes the well-known trope of front door ‘first day’ portraits in the UK, the kind to be shared with friends and family on Facebook and WhatsApp, and shows how this iconic moment in a child’s life is a truly universal one for girls all around the world. The film then reminds viewers of an important stat: 1 in 7 girls around the world will be married before they are fifteen, interrupting this vital period of education, which in turn impacts her independence and future prospects. But this is not ‘sadvertising’, the film goes on to uplift audiences with the promise that if you “back her to back herself” by sponsoring a girl and her community, you can provide her with the “books, classrooms, safety and encouragement that she needs to stay in school”. Combined with real clips of girls learning, playing and enjoying their freedom to grow, in schools around the world.

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The Saudi Tourism Authority has launched a new China-focused communication campaign, “Saudi, Immerse Your Soul in Arabia”, created by F5 Shanghai. The campaign supports Saudi Arabia’s Vision 2030 tourism ambitions, particularly its goal of attracting five million Chinese visitors annually by 2030. It responds to a key market insight: while Saudi Arabia is widely known to Chinese audiences through news narratives, it remains largely unknown as a personal travel destination for most Chinese consumers. To break through, the campaign casts a 7-year-old Chinese girl as the narrator and “witness,” creating clear differentiation from competing destinations that typically rely on adult traveler perspectives and influencer-led lifestyle storytelling.

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"The People Contract" is Makro’s commitment to stand beside small restaurant owners during a tough economic moment , not as a seller, but as a partner. Instead of starting with a traditional brand message, Makro chose to begin with action, putting real support behind the idea.

For the first act, Makro handed over its billboards across Bangkok to local restaurants. Each site was redesigned as a hyper-local food guide, spotlighting real restaurants located around the billboard and directing people to nearby small food operators.

No Makro ads. No product selling. Just visibility for local restaurants.

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Flash Bomber Bangkok has created a new campaign for Dutch Mill, including the packaging for Dutch Mill DR-1, a probiotic drink featuring three specific strains designed to support a balanced gut microbiome. The gut microbiome, a complex ecosystem of tiny organisms, plays a critical role in our health, working behind the scenes to maintain bodily balance. Dutch Mill DR-1 brings this cutting-edge science to everyone. The campaign introduces Dutch Mill DR-1 with the film “Explore the Living World in You.” The film opens with a journey through human history, highlighting how new science has the power to change the world. In this case, the world being transformed is the living world inside you—your gut microbiome.

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When Santa upgrades his equipment, one of his reindeer has to adapt. In this new Christmas film for Loxam, a reindeer finds himself taking on a string of odd jobs after being replaced by a boom lift. A playful take on efficiency — and what happens when technology does the heavy lifting.

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We had to bring back the country's most iconic jingle, "Arriba Mi Pilsener," an anthem for Ecuadorians. This time, we didn't want the singers to be the stars, so we went to different corners of the country to have Ecuadorians themselves sing this version through a Pilsener microphone.

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In the run up to the Africa Cup of Nations, Wieden+Kennedy have launched a campaign with Nike to answer its critics and remind the world that African football is the football football needs. Stifling tactics, robotic systems and players being coached to within an inch of their lives – the beautiful game is getting boring. But there’s one place where freedom, swagger and skill still rule. African football is the antidote to the prescriptive modern game. So using every disillusioned fan’s favourite phrase, ‘The game’s gone’, Nike decided to answer AFCON critics and show the world where it went. And who better to do so than football’s greatest showman, Nigeria legend Jay-Jay Okocha.

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anew advertising Bangkok has created a new film for AIS 3BB Fibre3 that tells the story of a young man from Laem Laeng Village, who grew up feeling his home was ‘less equipped’ than others – not because it lacked value, but because opportunity always seemed to pass him by. That changes when home internet finally reaches his floating village, transforming the meaning of a “landless home” forever. A Smart Home, the campaign argues, is not defined by gadgets or aesthetics. It is any ordinary home empowered by reliable internet – one that unlocks new possibilities for the people who live there. Through this story, the campaign aims to inspire homes across Thailand – from wooden houses in forests to seaside dwellings and communities at the literal edges of the country – with a simple and human message: every home can become a Smart Home in its own way.

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DoorDash this week launched its newest campaign, “For Every Reason To Stay”, created in collaboration with GUT Los Angeles, capturing one of the most recognizable social moments of the Hispanic community: when someone tries to leave a gathering… and somehow never makes it out the door. December brings peak at-home dinners, end-of-year get-togethers, and endless sobremesas, which also means endless attempts to say goodbye. Instead of treating convenience as a way to escape, this campaign flips the script: DoorDash becomes the reason people stay a little longer, delivering whatever could have been used as an excuse to leave. In the film, a dinner guest quietly attempts his exit with classic lines: “I’m tired,” “I have to wake up early,” “I should go watch the game.” Each time, friends counter the excuse with a perfectly timed DoorDash order: cafecito arrives, beers appear, snacks drop, even a TV shows up for an on-the-spot watch party.

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Award-winning director Ben Woolf has helmed Samsung’s 2025 UK Christmas ad - celebrating imagination as a superpower with the touching story of a little girl adjusting to her family’s house move. The ad, entitled “A Friend for Christmas,” was directed by Woolf via St Mark’s Studios for agency Taylor Herring and is airing online and in cinemas. It follows Laura, a child struggling to adjust after moving house and leaving her friends behind. She spends her days with imaginary friend Milo, watching neighbourhood children play outside in the snow without her. With help from her Grandad, Laura uses Samsung Galaxy AI’s Drawing Assist to realise a vivid creation, which is then brought to life on Christmas morning.

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Chicken Licken has released an original song and music video as the culmination of its #SoulFood2TheWorld campaign, uniting South African artists in a celebration of the nation's flavour, culture and spirit of generosity. The four-minute music video brings together some of South Africa's most beloved voices in a powerful anthem that embodies the campaign's core message: after decades of the world supporting South Africa, it's time to share our soul with the world.

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Emirates NBD, a leading banking group in the Middle East, North Africa and Türkiye (MENAT) region and Visa, a world leader in digital payments has unveiled a major brand campaign featuring football legend Pep Guardiola, designed to strengthen the association between banking and the world’s most powerful passion point: football. Football legend, Pep Guardiola, takes centre stage in a multi-channel, film-centric campaign from Horizon FCB. He brings his trademark philosophy of control, adaptability and precision into everyday life, showing how the skills that win on the pitch can also guide the choices fans make off it.

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Pizza Pizza has giving Toronto a taste of punctuality with its 'on-time or free' delivery guarantee by contrasting itself to the Eglinton LRT, a project that’s anything but on time. Zulu Alpha Kilo deployed a digital billboard to highlight the pizza brand's commitment to delivering on-time by driving along the still-unopened, long-delayed LRT route, stopping at construction sites and TTC stations with a cheeky message, “They Should’ve Ordered The LRT from Us.” The creative playfully pokes fun at the ongoing delays while reinforcing Pizza Pizza’s belief that Everyone Deserves Pizza, delivered when they need it, not whenever your order finally rolls in.

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Samsung is unveiling a landmark digital experience in Piccadilly Circus that transforms the live moods of London into a responsive visual spectacle. Developed with integrated digital marketing and advertising agency Cheil UK, with media support from Landsec and Ocean Outdoor, the campaign aims to create mass awareness of Samsung’s leadership in AI-powered consumer technology. The activation uses real-time environmental and behavioural data to turn the natural energy of Piccadilly Circus into dynamic, mood-based creative. The result is a living digital canvas that mirrors the changing rhythm of the city and reflects Samsung’s belief that technology should adapt to meet people’s desires.

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No Fork has launched its seasonal Green Burger to go along with all the absurd things we do this time of year. You don’t need to make sense of everything—sometimes you just have to enjoy it, just like Christmas.

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The brief for Trócaire’s Christmas Appeal was simple: raise vital funds to help children caught in conflict around the world. However standing out at the most crowded time of the year was not going to be simple. Not only are big brands spending big, other very worthy organisations are asking people for their help this Christmas too. Therefore, we needed to find a way to cut through and deliver a message to our audience that they couldn’t ignore.

Utilising a trompe-l'œil approach to outdoor advertising, The Public House designed a giant banner which would transform Liberty Hall into the kind of decimated building that is so often seen in conflict zones around the world. From a ruined window, a single child looks out across Dublin. The striking piece of work quite literally brings home for Irish people the reality of children living in conflict.

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As holiday shoppers hunt for the perfect gifts, Soles4Souls Canada, a non-profit that creates opportunity for people across Canada and the world, is inviting Torontonians to pause and consider what truly matters this season. So, Soles4Souls Canada (S4S) is transforming a trendy Ossington office window into a pop-up "shoe store." However, instead of fashionable, high-demand footwear, the display will feature worn and well-used shoes -- a stark reminder for those in need who cannot afford a new pair of shoes.

Working with their AOR FUSE Create, S4S wanted to highlight how the organization helps people reach their potential by providing them with dignity through basic necessities like shoes.

Running now for the month of December, the display at 45 Ossington Avenue features four signature shoe styles, complete with signature store-front launch materials. These shoes are accompanied by a QR code driving viewers to donate directly to Soles4Souls Canada. The campaign expands beyond Ossington with temporary in-store displays at the HOKA store in the Eaton Centre.

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Boston Pizza is kicking off the holidays by unveiling Pizza Gravy—a first-ever BP product creation that transforms boring, repetitive turkey into festive pizza merriment. Blending the richness of classic gravy with Boston Pizza’s signature pizza sauce, Pizza Gravy is designed to rescue dry turkey and break up the predictable holiday spread. Because while not everyone loves holiday food… everyone does love pizza. The launch headlines Take a Holi-Break, a new national campaign built on the insight that while the holidays may be branded as “the most wonderful time of the year,” they’re also a season of social overload, turkey fatigue, and festive burnout.

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Childhope Philippines, OPM icon Ely Buendia, and creative agency BBDO Guerrero have partnered this Christmas season to launch a first-of-its-kind “Donate to View” charity film built around Buendia’s song ‘Bulaklak sa Buwan.’ The animated film was directed by Joel Limchoc and produced with FilmPabrika, The Acid House, BBDO Guerrero Philippines, Just Add Water Productions, and Hit Productions. The short film which officially launched today serves as the centerpiece of Childhope’s Christmas fundraising effort, where viewers can unlock and watch the full animated video through a small donation, turning every viewing into direct support for Childhope’s child protection and education programs.

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We can’t bring you mild salsa in dance-form. But mild salsa in a jar? Already en route. Plus almost almost anything else from the grocery store.

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IShowSpeed’s YouTube channel has premiered his new short film in partnership with Beats. Directed by British filmmaker Daniel Wolfe of Love Song Productions and created in partnership with advertising agency MIRIMAR, the film follows IShowSpeed as he masters the ancient art of kung fu using the incredibly stable earbuds, Powerbeats Pro 2.

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Obsidian, global creative studio co-founded by Wes Walker and Louis Gheysens, presents 'Paris Vertigo,' a fully AI-driven cinematic film created for the iconic French luxury house Longchamp. Conceived as a brand manifesto and creative dreamscape, the film transforms Paris into a living, breathing world of motion, imagination, and possibility. Through a blend of generative technology and human-led artistry, 'Paris Vertigo' explores how emerging tools can elevate emotional storytelling and expand the visual language of luxury.

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Telstra working with +61 and Bear Meets Eagle On Fire, has launched a single-shot brand film to introduce the iPhone 17 Pro. The spot features a perfectly timed, flowing drumroll built from hundreds of percussive instruments, all choreographed to hit the right beat both visually and musically. A custom system allowed each component to move in sync with the rhythm while still feeling organic, resulting in a seamless single-shot sequence that showcases the iPhone 17 Pro in cinematic style. Production was handled by EXIT Films, Ruffian LLC, and Merman, with post-production and visual effects completed by Blockhead Studios. The film’s continuous one-shot format required careful planning of camera movement, instrument arrangement, and timing to ensure the drumroll and visual elements aligned seamlessly.

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Working with the Irish Blood Transfusion Service, TBWAIreland delivered a heartfelt thank you to 18,733 O negative donors across Ireland.

O negative is the blood type that can be transfused to patients of any group, meaning it accounts for 16% of demand in Irish hospitals. O negative donors are vital to the IBTS and are frequently called upon to give blood. And while donors don’t do it to be thanked, the IBTS wanted to take a moment to recognise their continued generosity.

It’s not every day a thank you letter arrives in the post, so TBWAIreland set out to make this one memorable. What appears to be an ordinary envelope transforms into something unexpected when opened, showing the recipient the tangible impact of their donation. Inside, a thank you message in which every word contains the letter “O” highlights the universal importance of O negative blood.

The work IBTS does every day is remarkable, supported by the generosity of O negative donors. Direct Mail is a medium so rarely used nowadays but one TBWAIreland could harness to create a tactile, visual thank you, and a genuine one too. Creatives pushed to keep it as a standard, everyday envelope with a normal window, rather than a bespoke piece to create a feeling of something ordinary turning into something a little bit magic.
 


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Although we’ve come a long way, women still face many inequalities in the workplace. Along with the gender pay gap, they are under-represented in leadership and complete many hours of unpaid work and care a week.


We need to draw attention to the inequity that still exists. So, this Spotify wrapped season, SALGE (South Australian Leaders for Gender Equity) released their own Spotify wrapped top songs. By taking over a popular trend, we grabbed attention by reimagining well known song titles to draw attention to powerful statistics.

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BBH USA and PSOne (the Power of One team built for The J.M. Smucker Co.) have launched the next chapter of Dunkin’ Coffee At Home’s ‘Iconic Home’ campaign. It expands on what began as a single coffee pack, cropped at just the right angle to resemble a house. Shot against a truly satisfying gradient sky, the simplicity of the image spoke volumes – a visual that borrowed Dunkin’s in-store recognisability and pushed it into the home. The new film sticks to the same principles, though it expands on the original hero image. Viewers drift through smooth scenes constructed from Dunkin’ packaging, with multiple Dunkin’ Coffee At Home products framed and lit so packs turn into architecture.

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In Australia, most salmon is sourced locally from Tasmania. But Ocean Blue's salmon comes from the coldest waters of Norway. Home to the world's tastiest salmon - because the colder the water, the better the salmon.

To spruik the benefits, we enlisted Hans and Lars. Two Norwegian fishermen that don't agree on much, other than where the best salmon in the world comes from.

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