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Web Film
Turkish Airlines: The Journey
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Acclaimed filmmaker Ridley Scott teamed up with Turkish Airlines to direct a cinematic short film set in Istanbul, where East and West meet. "THE JOURNEY," the story of a chase across the city's iconic landmarks, was shown at Super Bowl LIII on February 3rd. Agency: Anomaly, Amsterdam
Paying homage to the ancient city of Istanbul, the airline’s hub for 85 years, spanning the continents of Europe and Asia, the 30-second commercial was featured in the first quarter of the most watched sporting event on the global calendar amongst a lineup of some of the world’s most recognizable brands, while the six minute cinematic short film version launched simultaneously via Turkish Airlines’ YouTube channel. As the first Turkish brand to advertise at the Super Bowl, Turkish Airlines has been delighting audiences with its inspiring and original commercials since 2016.
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M&C Saatchi, Istanbul |
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