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Burger King: Democratic Burger

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September 2nd is a founder day for the French democracy. For the first time in the brand history, BURGER KING France lets its customers decide which promotional product they want! Indeed, BURGER KING France decided to invite all the french people to vote on its app in order to weekly elect the burger that will be at 2 Euros among 8 in the running (Crispy Chicken, Big King, Big Fish, Whopper, Chicken Tendercrisp, Steakhouse, BBQ Cheese & Bacon et Bacon Lover).
Agency: Buzzman, Paris
This integrated campaign is declined on TV, on web and on local print. We can find the operation in every BURGER KING® restaurants from September 2nd to October 6th. Leaving that much choice to the French to decide, we haven’t seen that since De Gaulle!
Credits Other credits

President Georges Mohammed-Chérif

Vice – President Thomas Granger

Managing Director Julien Levilain

Head of Account Loïc Coelho

Account Executive Fany Maupou

Head of Social Media Loris Bernardini

Social Media Manager Félix Brunot

Social Media Manager Arnaud Cherbonnier

Head of Strategic Planning Clément Scherrer

Head of PR & Communication Amélie Juillet

PR & Communication Manager Paul Renaudineau

Head of TV Production Vanessa Barbel

Rights Management Dee Perryman

Post-production FIRM

Sound Production Schmooze


Marketing Director Alexandre Simon

Product Marketing Officer Carole Rousseau

Communication Manager Lucile Zoude

Marketing Product Manager Clarence Zidouhia

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