 |
Top 6: February 5th 2020
Outdoor
McDonald's: Big Mac
Top 6: February 5th 2020
Building on the brands heritage of iconic out of home advertising, this latest instalment serves time relevant reminders of hero menu items such as the Sausage & Egg McMuffin, Big Mac and Filet-O-Fish. Created by Leo Burnett London, in collaboration with renowned typographer David Schwen, the eye-catching creative features ingredient stacks that are so recognisable, viewers of the work create their own association back to the McDonald's products they are referencing.
Designer – Jake Arnold, David Schwen |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
