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Australia Post: Dear AustraliaThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Understanding Australians are spending far more time at home during lockdown, Australia Post has launched 'Dear Australia', a campaign to bring the nation together to reflect on how we are feeling in such unparalleled times. Created by The Monkeys, part of Accenture Interactive, 'Dear Australia' sees the creation of a national letterbox whereby Australians from far and wide can come together to share their experiences of this time in a letter, to be preserved for future generations.
Selected letters will be shared on the Dear Australia website (auspost.com.au/dearaustralia) allowing people to connect with stories throughout the campaign. Eligible letters will also be archived for posterity at The National Archives of Australia in Canberra.
National Head of Production: Romanca Mundrea |
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