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Top 6: January 13th 2021
Outdoor

Pony: Don't be a dick

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Top 6: January 13th 2021
Canadian creative agency, lg2, and Montreal illustrator-artist, Pony, have a nose for creating awareness about proper mask wearing. And the results are hilarious. In early December, Pony had an interactive screen installed in the window
of her Plaza St-Hubert boutique to capture the naughty ways that passers-by wear their masks. As they stop to check themselves out on the screen, Mr. Lonely, a charming yellow penis, pops out of the end of their exposed noses, courtesy of an augmented reality filter.
Other credits

CLIENT Pony - Gabrielle Laïla Tittley

AGENCY lg2

VICE-PRESIDENT, CREATIVE Nick Paget

VICE-PRESIDENT, DIGITAL EXPERIENCE Louis-Philippe Favreau, Nicolas Baldovini

CREATIVE DIRECTION Nick Paget, Geneviève Langlois

CREATIVE Mourad Bouaziz, Romain Joveneau

TECHNICAL DIRECTION Romain Prache

TECHNOLOGIC DEVELOPMENT Jean François Picard, Nicolas Daniel

3D MODELISATION Jean-François Picard

ACCOUNT SERVICES Olympe Ramonatxo

AGENCY PRODUCTION Olympe Ramonatxo, Valery Lewis

ILLUSTRATION Pony - Gabrielle Laïla Tittley

EQUIPMENT Solotech

DIRECTION Olivier Bouchard, Romain Joveneau, Mourad Bouaziz

MUSIC Plafond, de KNLO (7ieme Ciel Records)

MOTION DESIGN Nicolas Ross

EDITING Olivier Bouchard

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