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Thai Health Promotion Foundation: Sex Talk - ep 2
A new campaign out of BBDO Bangkok that shows how most Thai parents avoid discussing the topic of sex with their children as they believe it is a shame topic and feel inadequate.
As a consequence, children are prone to consult on sex with their friends or find information from the internet rather than from their parents. This can lead to misapprehension about sex.
Thai Health Promotion Foundation has always played a part to encourage parent-child sex communication as they believe that it can reduce children’s at-risk sexual behaviour. Their role is to change Thai parents’ attitude towards sex, to provide guidance on how to start a conversion and also give correct information about sex.
The 'Sex Talk' campaign was developed via BBDO Bangkok to illustrate how to be the parent that their children can freely discuss sex with.
The campaign includes six episodes, as part of the online series and a TV commercial.
The story is told through a family of five with each child encountering different sexual issues. Each episode focuses on one sexual issue with a solution and the Dos and Don’ts. Furthermore, the film also introduces a website, developed by Thai Health Promotion Foundation, aiming to provide knowledge about sex education and useful information for parents.
As a consequence, children are prone to consult on sex with their friends or find information from the internet rather than from their parents. This can lead to misapprehension about sex.
Thai Health Promotion Foundation has always played a part to encourage parent-child sex communication as they believe that it can reduce children’s at-risk sexual behaviour. Their role is to change Thai parents’ attitude towards sex, to provide guidance on how to start a conversion and also give correct information about sex.
The 'Sex Talk' campaign was developed via BBDO Bangkok to illustrate how to be the parent that their children can freely discuss sex with.
The campaign includes six episodes, as part of the online series and a TV commercial.
The story is told through a family of five with each child encountering different sexual issues. Each episode focuses on one sexual issue with a solution and the Dos and Don’ts. Furthermore, the film also introduces a website, developed by Thai Health Promotion Foundation, aiming to provide knowledge about sex education and useful information for parents.
- Category Health & safety
- URL http://www.คุยเรื่องเพศ.com/
- Client Thai Health Promotion Foundation
- Agency BBDO Bangkok
- Production Mum Films Bangkok
- Country Thailand
- Uploaded 5 February, 2021
- Director
Suthon Petchsuwan - Chief Creative Officer
Suthisak Sucharittanonta - Chief Creative Officer
Anuwat Nitipanont - Creative Director
phacharanath jamornchureekun - Producer
Namon Suttikittibuth - Art Director
CHUMJIT YUANLAE - Art Director
THEETASAK DANGROJANA - Art Director
SATAPOND WIWATTARANGKUL - Copywriter
phacharanath jamornchureekun - Copywriter
Yuthiga Pantarangsee - Agency Producer
TOUNGRAK JIRAVATANARUNGSRI - Executive Producer
Pattarajitr Trakarnkate - DoP
Teerawat Thitikornwanich
Agency
ACCOUNT DIRECTOR : KIATIKUN SIRIWETCHMONGKOLCHAI, LAPASRADA SEVIKUL, CHATWADEE MANAKITPAISAN
Production
GM : CHATTAKUL NACHAISIT
ASSISTANT DIRECTOR :CHAIRAT
PM: TIN CHANABANGKAEW
ART DIRECTOR:CHANVIT WANGYONGKULWATTANA
WARDROBE : POTJANART TAWEEVONGSANGTONG
CASTING :ATIVIT NITTITJARUPAY
MAKE UP : MONTAKAN INTARAT
HAIR STYLIST : SAWAS CHAROENYING
2ND DOP:RAJCHAPRUEK TIYAJAMORN
FOCUS PULLER: SARUN SIRITHUM
2ND AC: SOPHON RACHPUANYOON
CAMERA: CAMERA CORNER
LIGHTING & GRIP: SIAM LIGHT
EDITOR : DECHMONGKOL PRASERTSIT
EDITOR SUPPORT: KRITSANA THAWEESANG
TC/VTR : RATTANA LEEDAMRONGPRASERT
SOUND : MELLOW TUNES
