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Top 6: May 12th 2021
TV

Verizon Gaming 5G: The Reset

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Top 6: May 12th 2021
Verizon's video game-style ad takes you on a seemingly normal journey through a totally abnormal world. MPC teams, led by Alvin Cruz, David Piombino and Chris Bernier, worked in close collaboration with acclaimed director Doug Liman and Madwell to show gamers the benefits of 5G by building a world rife with ominous and unsettling lag-induced glitches—before teasing a seamless 5G future ahead. Verizon’s 5G Ultra Wideband will change connectivity as we know it—particularly when it comes to the world of gaming. In this spot, MPC transposes common gaming lags into real-life scenarios, and shows the potential of a better 5G experience on Verizon’s network. The spot begins as we find ourselves dropped in a nondescript neighbourhood in the early morning. The houses are nearly identical – it’s almost a little too perfect – and as we see people starting their days, we begin to get a strange feeling. By coupling a familiar world with unnatural digital distortions, the type we see on our devices, the film shows glitches that gamers will instantly recognize. At the end of the spot, all our technical difficulties are resolved, and we get a taste of life as usual.
Credits Other credits

Agency

Co-founder: Chris Sojka

Chief Operating Officer: Sandy Sherman

Creative Producer: Hilary Krishnan

VP, Client Services: Gaby Benitez

Account Director: Colin McKenzie

Account Supervisor: Kristen Paterno

Strategy Director: Ben X Trinh

Client: Verizon

EVP and Chief Marketing Officer: Diego Scotti

SVP and Chief Creative Officer: Andrew McKechnie

VP Marketing Communications: Dave Bowen

Executive Director, Consumer Marketing: Colby Schneider

Manager, Creative Strategy: Will Langenberg

Manager, Broadcast Production: Emily Fleischer

Business Affairs Company: Hailstorm

Founder, CEO: Michelle McKinney

Partner, Business Affairs Director: Christina Rust

Production

Managing Director: Susanne Preissler

Production Company, Head of Production: Jeanne Stawiarski

Line Producer: Paul Ure

Editorial Company: Lost Planet Editorial

Editor: Saar Klein

Assistant Editor: Danny Conner + Steven San Miguel

Editorial Executive Producer: Krystn Wagenberg

Editorial Producer: Casey Cayko

Post Production

Post-Production: Moving Picture Company (MPC)

Creative Director: Alvin Cruz

2D Lead: David Piombino

3D Lead: Chris Bernier

Colorist: Kristopher Smale

Producer: Gwen Frey, Nicole Melius

Managing Director: Angela Lupo

Executive Producer: Matthew Loranger

Production Coordinator: Stephen Dierks

On-Set VFX Supervisor: Alvin Cruz, Brandon Thomas

2D Team: Tim Crean, Chris Green, Esther Song, Renato Carone, Todd Sarsfield, Mazyar Sharifian, Dylan Nett, Kyle Andal, Gerard Andal, Michael Glen, Chris Gereg, Jeen Lee, Dan Giraldo, Mayank Shekar Tiwari, Satya Narina, Dilipan J, George Gijo Peter, Hanuma Hanumath Prasad, Malligeswaran K, Manideep Sanisetty, Shalwin Shaiju, Vipin Tripathi,

Bangalore Compositing Supervisor: Rashabh Ramesh Butani

Bangalore Compositing Lead: Rajesh Kumar Kaushik

3D Team: Chris Wachter, Roberto Maki, Andrew Boccio, Lucy Choi, Jessie Amadio, Jemmy Molero, Ash Yee, Brandon Thomas, Mirelle Underwood, Andrew Ortiz, Jean Choi, Maximilian Mallmann, Bibin Balin, Richard Morton, Arun Ramkrishna Sharma, Kuntal Kanti Bera,

Bangalore 3D Supervisors: Jacob T Oommen, Kunal Sarkar

Bangalore Assets Lead: Bibin Balan P

Bangalore Assets Team: Jyoti Prakash Panda, Sandeep B K, Sandeep Grover, Ullas Thunga k, Gangadhar Durga Molleti

Concept Art: Roger Hom

Lead DMP Artist: Daniel Bayona

Bangalore DMP Lead: Radhakrishnan R

Bangalore DMP Team: Joyett Granfred Fernandes, Sachin Dhapudkar S, Shanmugavel V

Design: Stéphane Rodriguez, Farid Ghanbari, Gianna Yarull Urena

Previs Artist: Simon Halpern

Head of Visualization: Patrick Smith

Production Manager: Kristen Aasen

Previs Producer: Mary Loibl

Visualization Coordinator: Max Read

Color: Kristopher Smale

Color Assist: Taylor Pool

Color Producer: Caitlin Forrest

Color Associate Producer: Phoebe Torsilieri

Color EP: Meghan Lang Bice

Bangalore Line Producer: Chanakya Chander

Bangalore Production Coordinator: Sahil Sunil Wadhwani

Matchmove Lead: Elangovan Ganeshan

Matchmove Team: Ankit Dheraj Toppo, Konduru Achiraju, Rais Pinjari, Shakti Jadhav, Smijumon Viswanathan

Roto & Prep Supervisor: Silambarasan RP

Prep Team: Anand Prakash Singh, Anilkumar Madhavan, Guthikonda Venkateswara Rao, Irshad Abdulla, Jagadeesh Dasari, Putta Mahesh

Roto Team: Abhijith Sekhar, Dibin Dharmendran, Gurram Srinivasulu, Hemanth Munithimma Reddy, Manjunatha Narasimmaiya, Noti Malakondareddy, Saloni Mehta, Selvakumar Somasundaram, Thota Ramaseshu, Vadiraj Kupaneshi, Raghvendra Singh

Sound Design Company: Machine Head

Sound Designer: Stephen Dewey

Mix Company: Lime Studios, Santa Monica

Mix Executive Producer: Susie Boyajan

Mix Senior Producer: Kayla Phungglan

Mixer: Jeff Malen + Matt Miller

Mix Assistant: Meg Ochs + Ian Connie

Music Track: "A Life of Illusion"

Performed by: Joe Walsh

Written by: Kenny Passarelli & Joe Walsh

Courtesy of: Ralip Music, Wow and Flutter Music and Sony Music Publishing

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