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Pine-Sol: Mother In Law


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There’s clean, and there’s clean AF. The difference? Cleaning with Pine-Sol, of course. In a new bold new campaign created in partnership with FCB, people can't stop talking about how using Pine-Sol makes their homes clean AF. That's clean and fresh. What did you think we meant?
Other credits

Pine-Sol

Stacy Stokes, Homecare & Laundry Studio Lead – Cleaning Division

Drew Kozlak, Brand Manager

Niyanthi Reddi, Associate Marketing Manager

Erica Jacobs, Associate Director, Multicultural



FCB

Andrés Ordóñez, Chief Creative Officer

Derah Gordon, VP Creative Director

Jeff Polaschek, Associate Creative Director

Jonathan Keating, Associate Creative Director

Christina Fields, Art Director

Megan Ciurczak, Planning Director

Kadi Jacobs, Management Director

Tanaja Williams, Account Supervisor

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