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Zurich Insurance: What Can Go Right
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Global phenomenons do not happen every month. But this November, all eyes will be on Glasgow, Scotland as the city hosts the UN Climate Change Conference (COP26) where people around the globe will be interested in seeing - What governments will commit to? How will it impact individuals? As a company actively involved in helping create a solution for climate change, leading insurance brand Zurich, aims to attract a new generation of individuals looking to make a difference on our planet with the new campaign "Actions for the Planet". As the world gathers for COP26, Zurich in partnership with creative agency 72andSunny Amsterdam has created an installation in Glasgow using recaptured carbon that matches Zurich's ambition and their efforts to minimize CO₂ and create lasting impact through action. Each figure in the installation represents people around the world joining together, bumping elbows for change – a fight everyone can join whether they take big actions or small actions. The climate fight is something no one person owns.
Sr. Designer: Clare Jensen Giuliano Garonzi Related
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