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Top 6: April 27th 2022
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Australian Navy: See What Your Shipmates Can't Island, 1

Top 6: April 27th 2022
Drone pilots in the Australian Navy are the eyes of the ocean. To connect potential new recruits to the role, VMLY&R and production company Cadre bent reality to demonstrate how they see what their shipmates can't. The surreal images were created by combining over 50 images with photoreal CGI assets. The images were crafted by sourcing dozens and dozens of individual high-resolution photographs, ensuring that scale and lighting was consistent in each image, and then stitching them all together with intricate photo retouching. Every element was positioned with painstaking detail to trick the viewer into thinking that the image was bending, resulting in landscapes with a surreal twist.
Credits Other credits

Client

Navy Brand Portfolio Manager: Anjali Bakaya and Jess Goggin

Navy Senior Marketing Officer: Liam Walford

Agency

Designer: Simon Gray

Designer: Lewis Brown

Account Director: Meaghan De Laurier

Senior Account Manager: Gabrielle Sandel

CADRE

Creative Director: Pat Da Cunha

Concept Art/Retoucher: Rhys Griffiths

3D Artists: Dan Rogers, Alan Do, Duncan McDonald, Nathan Juno

Producer: Sigi Eimutis

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