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Top 6: May 11th 2022
Web Film

Heroes of Today: The Dream

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Top 6: May 11th 2022
The Heroes of Today platform launches its annual film to highlight a problem that today's female athletes continue to face and even so, it is still not talked about enough. The plot of the movie centres on the speech of a coach who tries to encourage a female athlete before a big competition. The coach does everything he can to lift her spirits as she looks despondent, and appeals to her strength and her ability to never give up and to pursue her dream to the end. Surprisingly, in the end we discover that the coach was abusing the protagonist. All that talk of empowerment was in reality a lie to keep her there so that she would not denounce what was happening. In the end, our protagonist decides to pluck up her courage and confess the truth to the press, ignoring the pressure of losing a dream. 'Never give up' or 'Don't break your dreams' are apparently positive phrases but they can have a very dark side. Behind them may be hidden someone who just wants to use your dreams in a toxic way. This is the plot of the latest short film of the Heroes of Today platform, which returns with force in its fight to put an end to any kind of discrimination and intolerance in society. Showing a very harsh and very current reality, 'The dream' aims to send a message of encouragement and create a conversation about how the speech of 'never give up' can sometimes be toxic in the fight for a dream. The short film is based on over ten thousand stories from around the world that repeat this pattern and focuses on the story of a female athlete. The short film delves into a multitude of issues of enormous relevance today: the overwhelming pressure on today's women to achieve their dreams, the toxic use of motivational rhetoric, the plight of thousands of athletes who pay too high a price to achieve their goals, and the scourge of harassment in all areas of society.
Credits Other credits

Client Services Manager: Alejandro Lavezzolo

Client Coordinator: Miguel Rodriguez.

Account Team: Laura Dos Santos, Marina Mateos


Production Management: Azahara Ramos

Producer: LANDIA

Production: BRBR

Sound Mixer: Jorge Alarcón

Music: Olivier Arson

Film Editor: Ale García

Colorist: Andrés Lopetegui

Postproduction: Metropolitana

Digital Production: The OMS

PR Agency: QMS Comunicación

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