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Top 6: May 15th 2024

Bidyanondo: Election Poster Notebook

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Top 6: May 15th 2024
Bidyanondo, a leading NGO in Bangladesh, has launched the "Election Poster Notebook" campaign, repurposing millions of election posters into reusable notebooks for disadvantaged children. This innovative initiative addresses both environmental degradation and the lack of educational resources for marginalized youth. During election seasons in Bangladesh, streets are flooded with over 75 million election posters, contributing to environmental clutter. Bidyanondo saw an opportunity in this surplus material and mobilized volunteers to collect and repurpose the posters into high-quality notebooks. Unusable posters were shredded and recycled into paper. The campaign collected over 100,000 election posters, resulting in the distribution of 11,200 notebooks to underprivileged children. Political parties donated an additional 920,000 posters, potentially yielding over 90,600 more notebooks. In just two days, Bidyanondo and local authorities efficiently removed election posters across the country. The campaign gained international attention, generating over 33,500+ USD worth of organic PR. Kishor Kumar Das, Founder of Bidyanondo, expressed gratitude for the overwhelming support, emphasizing the campaign's focus on education and sustainability. Bidyanondo's Election Poster Notebook campaign showcases a new standard for social and environmental responsibility. As global communities prioritize inclusive development and sustainability, initiatives like this inspire change and offer hope for a brighter future.
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Managing Director: Ferdous Hasan Neville

VP, Client Service & Executive Business Director: Manas Paul

Account Director: Rifat Hasan

Client service Supervisor: Farah Asgharx

Client service Executive: Adnan Aftab

Associate Creative Manager: Zayed Mubin

Senior Visualizer: Md Azizul Haque

Senior Web Developer: Md Tanzib Hossain

Senior Visualizer: Shahida Arobi

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