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Top 6: September 18th 2024
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Hellmann's Mayonnaise: MayotivationsTop 6: September 18th 2024
Continuing the brand’s partnership with condiment icon and Tennessee Titans star quarterback Will Levis, Hellmann’s new integrated “Mayotivations” campaign combines Will’s quirky sense of humour and his love for mayo, into his first-ever TV ad with the brand. Across a variety of 15 sec spots, Will doles out humorous, motivational statements with double meanings across food and football, while a montage of scenes reminiscent of nostalgic ‘80s blockbusters roll by, featuring mayotivating idioms like:
- "Mayo team reach higher, and may your Buffalo chicken dip be fire.” - “Mayo dip be creamy and your quarterback…dreamy.” - “Mayo team go for two, but your chip never be dipped twice.”
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