The Dalí Museum: Dial Dalí

What if you could pick up the phone and wish Salvador Dalí a happy birthday? Introducing ‘Dial Dalí’ — a new AI experience that lets anyone in the U.S. dial the reimagined legendary artist directly for a live, surreal conversation. Just dial 772-ASK-DALÍ (772-275-3254), Others will be able to call him between May 6–12 — Dalí’s birthday week — to spark a conversation you’ll never forget. Ask about art. Time. Dreams. Lobsters. His favourite foods. Or simply say happy birthday. AI-Dalí was trained on all his writings and speech. He’ll talk to you in the way only Dalí can. Created by Goodby Silverstein & Partners (GS&P) in partnership with The Dalí Museum in St. Petersburg, Florida, ‘Dial Dalí’ is the latest surreal activation from a collaboration that’s been pushing creative boundaries for years. It follows the viral success of ‘Ask Dalí’, and is built on the same technology, where museum-goers ask the artist a question through his iconic Lobster Phone. Now, ‘Dial Dalí’ lets anyone across the country tap into the mind of a master, for a two way, engaging conversation. 772-ASK-DALI is developed for The Dalí Museum and trained on Salvador Dalí's persona integrated with ElevenLabs for real-time voice synthesis. The AI interacts with the public via a phone number managed by Twilio, allowing users a dynamic interaction.