Wickes: Blush Rose

Presenter, singer and DIY enthusiast, Kimberley Walsh has
launched a new shade of paint as part of her ongoing partnership with home improvement retailer Wickes, in a new social campaign handled by St Luke’s. Blush Rose, her third colour collaboration with the brand, was launched via a social-first campaign that began with her own stunning flower stall at Chiswick Market, all painted in the brand new shade.

From 24 July, the new 30-second social film launches with paid support, on Wickes and Walsh’s social media channels.