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Top 6: July 27th 2011

Fenistil Gel: Mosquito Lullaby

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Top 6: July 27th 2011
Thanks to the effect of Fenistil everybody will be able to enjoy a beautiful night of sleep, without the annoying itchiness caused by insect bites. This insight gives us a perfect hook to creatively turn one of the icons of annoying insects (their buzzing during the night) into something great and charming.
The idea from Saatchi & Saatchi Switzerland was to reproduce a beautiful symphony/lullaby only made by the sound of mosquitoes buzzing.

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