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New Balance shoes: Minimus Ionix 3090


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After a year of solid consumer success with Minimus (the brand’s natural movement collection of running shoes), they’re kicking off this integrated effort, which is designed to motivate and inspire active consumers to reach a new level of personal performance – a new level of “Excellent.” The campaign from Arnold speaks to the sensory connection between your body, your environment and the moment you’re in.
Credits Other credits

The above credits are Arnold Worldwide.



Production Credits:



Production Company Executive Producer: Justin Pollock

Production Company Line Producer: Tim Kerrison

Director: Chris Sargent

Editorial Company: Lost Planet

Editor: Max Koepke

Colorist: Tim Masick

Sound Designer: Max Koepke, Carl Mandelbaum

Music Recording: Artist: Lateef & The Chief

Sound Engineer: Carl Mandelbaum

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