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New Zealand Police: Lio


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On a wall near Auckland's Otara market M&C Saatchi New Zealand created a stencil depicting Constable Sanalio (Lio) Kaihau comforting a distressed woman. She saw demons urging her to commit suicide. Lio saw a way to help. By talking of their shared beliefs and praying with her, Lio calmed her, reassured her and prevented her from acting on thoughts of suicide, an example of how empathy plays a critical role on the front line.
Credits Other credits

Studio – Sean Collier

DOP – Renaud Maire

Edit – Phillipe Lods

Music – Liquid Studios

Account Team – Christina Mossaidis, Lacey Swanepoel

Client Team – Campbell Moore, Russell Pilcher

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