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New Balance: Runnovation Anthem

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Global athletic leader New Balance together with global creative agency of record Arnold Worldwide unveil a new brand campaign that documents real people who are redefining the current state and future of running. The fully-integrated campaign introduces a new word, "Runnovation" which reflects New Balance's long-standing commitment to innovation and evolution around the sport of running.
Credits Other credits

Broadcast Producer: Jamie Guild

Art Producers: Andrea Ricker, Sarah Doggett, Kersten Vasey

Business Affairs: Anne Joynt

Marketing Producers: Todd Sperry, Maggie Smith, Will Gurney



Production Company Executive Producer: Jeremy Yaches

Editorial Company: Edit Bar

Post Production: Brickyard

Photographer: Nick Laham

Print Production Company Point Productions

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