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Top 6: September 17th 2014
Interactive
Jet: Jet blows away Wired.comTop 6: September 17th 2014
Troy-Bilt took over the homepage of Wired.com on September 3 to launch its new product, the Jet leaf blower. In the silent online video, A man comes onto the Wired home page carrying a Jet blower, and blows away the site's content like so many dried leaves.With the Jet's futuristic appearance, Wired.com offered the chance to broaden the expected, male-skewed “yarder” market, and target high tech early adopters, who responded well to the product in pre-launch testing.
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