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Top 6: December 3rd 2014

Drug Driving: Tinnyvision

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Top 6: December 3rd 2014
Tinnyvision: a group of guys sharing their stoner sessions on Snapchat. Our target audience was entertained by the guys getting stoned and slow. 11 snaps later, they go for a drive. A girl steps out. The driver is slow to react. The girl hits the windscreen. Then, one final snap reveals the message, ‘Stoned drivers are slower to react’. Agency: Clemenger BBDO Wellington.
Credits Other credits

Lead Developer: Jeff Ghazally

Backend Developer: Dylan Jennings

Digital Producer: Loren Ransley

Designer: Tom McGuinness

Managing Partner: Matt McNeil

Senior Digital Planner: Will Innes

Strategy and Insights Planner: Henry Lyons

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