Top 6: August 5th 2015
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Toyota: The DustTop 6: August 5th 2015
One of the great rivalries in international sport has been rekindled on the race track with Toyota giving cricket legends Michael Vaughan and Glenn McGrath the chance to #settlethescore at the wheel of a GT86 coupe. The ex-England skipper and former Australian star bowler went head-to-head in a one-off driving challenge to determine who could get one up on the old enemy, but at the wheel instead of at the wicket. True to its brand promise of Always a Better Way, Toyota an official partner to both the England and Wales and the Australian Cricket Boards came up with a contest on a specially designed course at a world-famous UK race circuit. Setting aside bats and balls, each man was given a Toyota GT86 in which to demonstrate his superiority in speed, handling and tactics. For the winner, there was the honour of claiming not the Ashes, but a new trophy – the Dust. Created by Saatchi & Saatchi London, the film launches today and will be supported with #settlethescore across the ECB and Toyota social channels and in the grounds at the remaining Ashes test matches.
PLANNER: Paul Warwick |
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