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Top 6: July 6th 2016
Web Film/Experiential

3M Post-it® Super Sticky: Sticky Love

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Top 6: July 6th 2016
No bond is stronger, long lasting than motherly love.And no Post-it notes are stronger than the SuperSticky ones.We've agreed with Laura, as she discovered to be pregnant, to create a video diary that she could show to her baby once grown up.To help her doing this we provided her the full range of SuperSticky notes, that she's used, month after month, to tell what was going on, reaching more than 1 million views and counting.Agency: A-Tono, Italy
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