Interactive ad: Go Gentle Australia: Be The Bill

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Cummins & Partners, Sydney present, "Be The Bill", an interactive campaign that aims to bring the voice of Australians to the politicians and into the vote itself. At BeTheBill.com anyone who supports voluntary euthanasia can create a personalised version of the Bill to remind politicians e upcoming vote is about real people who want the choice of a peaceful death.

Category Public interest
URL https://bethebill.com/
Client Go Gentle Australia
Agency Cummins&Partners
Production THE POOL COLLECTIVE
Country Australia
Uploaded 6 October, 2016

Credits

Executive Creative Director
Tom Martin
Executive Creative Director
Julian Schreiber
Creative Director/ art director
Mandie van der Merwe
Creative Director/ writer
Avish Gordhan
Art Director
Rob Gordon
Copywriter
Julian Hartley
Art Director
Alastair Flack
Copywriter
Josh Campbell
Exec Agency Producer
BILL DOIG
Executive Producer
Cameron Gray
Sound Studio
Songzu Sydney
Group Account Director
David Flanagan
Editor
Alex Ross-Edwards
Editor
Christopher Baron
Composer
Ramesh Sathiah
Designer
Lorraine Costello
Designer
Domenic Bartolo
Digital Designer
Tassio Guichard
Colourist
Ben Eagleton
Account Executive
Olivia Etzine

Other credits

Chief Strategy Officer: Adam Ferrier

Executive Digital Producer: Gemma Heyes

Director of Digital: Tony Chilvers

Senior Developer: Peter Feltham

Creative Technologist: Andy Revenko

Director and Photographer: Ingvar Kenne

Go Gentle Australia: Be The Bill

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Go Gentle Australia: Be The Bill

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