Yellow Cab Pizza Company: Thumb Stopping Thumb Videos

The Yellow Cab Pizza app is so easy, it's like making pizza with your thumbs.
And you can definitely use them to get great pizza.Since a lot of thumbs scroll through Facebook, it was the best place to launch a campaign on thumbs.With our thumb-stopping thumb videos, we surely stood out. Like a thumb.During the campaign period, 2.8 million people watched the ads.In less than a year, we reached more than 100,000 downloads on the Google Play store.
The most for any pizza brand in the Philippines. Ever.Agency: BBDO Guerrero