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Top 6: October 18th 2017
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Warburtons: WCRS: Pride & BreadjudiceTop 6: October 18th 2017
WCRS has launched an entertaining new ad campaign for Warburtons, bringing romance and nostalgia to the UK bread ailse with 'Pride & Breadjudice', with Peter Kay in the starring role. Following a similar theme to Warburton’s previous ad campaigns, the creative begins with Peter Kay pitching his concept of a new steamy TV period drama to Jonathan Warburton in his office. Caught up in a mix of enthusiasm and emotion, Peter describes an epic tale of passion, flour, and a woman stood on a hill, unveiling the love story between Thomas and Ellen Warburton and providing a tongue-in-cheek glimpse into how the bakery business first began 141 years ago.
Designers – Craig Townsend, Lee Burns, Patrick Gibson, Mark Allred, Tomek Drozdowski, Abbi Chard |
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