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Top 6: October 18th 2017

Warburtons: WCRS: Pride & Breadjudice

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Top 6: October 18th 2017
WCRS has launched an entertaining new ad campaign for Warburtons, bringing romance and nostalgia to the UK bread ailse with 'Pride & Breadjudice', with Peter Kay in the starring role. Following a similar theme to Warburton’s previous ad campaigns, the creative begins with Peter Kay pitching his concept of a new steamy TV period drama to Jonathan Warburton in his office. Caught up in a mix of enthusiasm and emotion, Peter describes an epic tale of passion, flour, and a woman stood on a hill, unveiling the love story between Thomas and Ellen Warburton and providing a tongue-in-cheek glimpse into how the bakery business first began 141 years ago.
Credits Other credits

Designers – Craig Townsend, Lee Burns, Patrick Gibson, Mark Allred, Tomek Drozdowski, Abbi Chard

Illustrator – Tobias Hall

Illustrator’s Agent - Debut Art

Photographer – Vincent Dixon

Photographer’s Agent - Peter Bailey

Retouching – Feel Good Creative Retouching

Artworking – Trailer Park

Production company – Another

Director – Declan Lowney

Producer – Simon Monhemius

DOP – Ray Coats

Editing – Stitch Editing

Editor – Leo King

Post Production – FreeFolk/Jason Watts

Grade/Colourist: Paul Harrison

Post SFX: Steve Murgatroyd

Sound Studio: Grand Central

Sound Engineer: Ben Leeves/Tom Pugh

Media Agency – Mindshare

PR Agency – freuds

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