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M&M's: Ghosted
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This Halloween, fans of the M&M'S brand have a special treat to look forward to – a new M&M'S commercial. It's been 11 years since the brand has released a new Halloween commercial and this year, Red and Yellow are back for a hauntingly good time. The :15 second spot, "Ghosted," was produced by BBDO New York and takes a humorous look at "surviving" the scariest night of the year—which, it turns out, is even scarier when you're a M&M'S character. The commercial takes a Halloween-themed look at the brand's longstanding irresistibility storyline to show what life (or death) is like when you're a delicious piece of chocolate. Along with the full-length spot, a :06 second version, "Eaten," will also run online.
Senior Project Manager: Jessica Cohn Related
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