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Optus: Both is Better


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Optus has launched the first instalment of its new network campaign, reminding Australians that they shouldn’t have to make a choice between great coverage and great value. With Optus, they can have both. Brought to life by 72andSunny Sydney, and award-winning Australian director Steve Rogers, the first film in the campaign, “Chip Shop”, centres on a man who confronts another choice that’s divided Australians for decades: choosing between regular or chicken salt.
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Research Agency: Forward Scout

Media Agency: UMDesign

Agency: Yes Agency

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