Seen and noted

Recognising that KZN and the larger Zulu nation across South Africa is one of our most untapped markets, we decided to speak to this audience that is the largest demographic in SA. The radio ads tapped into the insight about how music is so much part of us as people, that when we are into the genres we are into, they permeate into our lives. Becoming so much a part of us, it’s just as strong as our cultural identity.

PLAY THE 2 SPOTS