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Top 6: July 10th 2019

Twizzlers: Only The Road Knows

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Top 6: July 10th 2019
There are some things in life that require a bit more brain power to process, questions you need to chew on. And what’s the best thing to help you chew? Chewing on some Twizzlers of course. They’re literally food for thought. Research shows the iconic brand is loved for more than just its flavour, it’s also the act of chewing it people love. It’s a destresser and emotional outlet. Once you have one, you just want to keep chewing and chewing. It helps you think and process. And just like that, ‘Chew on It’ was born. The campaign kicks off with three films, showing people tackling life’s greatest questions first hand: Cold Case, Only The Road Knows and Second Thoughts. Fun facts: ‘Chew on it’ was shot by Kristoffer Borgli at Furlined. The DoP was Sam Eley who was the DoP of the Academy Award winning feature Lady Bird.
Credits Other credits

Director of Film Production: Jesse Brihn

Data Strategy Director: Lily Ng (Group)

Senior Project Manager: Lara Yegenoglu

Account Director: Jordan Cappadocia

Film Production: Mike Hasinoff

Communications Strategy Director: Kathryn Ruocco

Senior Business Affairs Manager: Tom Vendittelli

Chief Intelligence Officer: Amy Avery

Head of Communications Strategy: Dean Challis

Head of Strategy: Harry Román-Torres

Associate Account Manager: Sydney Golden

Data Strategist: Joy McKenzie (Senior)

Global Chief Strategy Officer: Jonny Bauer

Chief Creation Officer: Sally-Ann Dale

Strategy Director: Ned Sonnenschein

Music Supervisor: Mike Ladman

Edit Company: Arcade

Editor: Dave Anderson

Producer: Andrew Cravotta

Assistant Editor: Joseph Petruccio

Executive Producer: Sila Soyer

Post Production Company: MPC

Colourist: Alex Bickel

Producer: Krystle Timm

Grade House: Color Collective

Colour Producer: Claudia Guevara

Executive Producer: Matthew Loranger

Sound Company: Wave Studios

Mix Artist: Aaron Reynolds Bird


Chief Marketing Officer: Jill Baskin

Director of Marketing: Kelsey Robertson (Strategy and Development)

General Manager: Chuck Raup (US Confection)

Senior Brand Manager: Joseph Gibilisco

Brand Manager: Nathan Johnson

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